Ali Lohan for PRVCY Premium Denim

Move over Lindsay, there is a new Lohan in town! (Sorry, couldn’t help myself.) Ali Lohan has been signed as the new face of PRVCY Premium Denim for their spring/summer 2012 campaign. E! got some sneak peeks for us to check out! Honestly, I’ve never really been a fan of Ali. Considering she seemed to […]

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What Makes Jeans So Pricey?

Just sifting thru the OC Register, our local paper, and came across this article which explains a bit about the cost of jeans and a little more of the behind the scenes that might shed light as to how some denim is different than another. Enjoy! If you double click the image, it might be […]

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Men’s Premium Denim by PRVCY

P R V C Y Premium men’s denim jeans are the natural extension of the famous P R V C Y line inspired by one woman’s battle with breast cancer. PRVCY “Monte Carlo” Bootcut Jeans in Medium Koto Wash. Celebrities love them. As seen on Ashton Kutcher! Celebrities like Ashton Kutcher, Mark Long, Chris North […]

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