The phrase “Pura Vida” (pu·ra vi·da) means pure life in Spanish. Enjoying life slowly, celebrating good fortune and not taking anything for granted embody the Pura Vida Lifestyle. These amazing bracelets by Pura Vida tell a great story as seen on ABC and KTLA news, the hard work that went into each bracelet represents the dedication and respect for the beautiful land that we all live in. Each original bracelet is handmade in Costa Rica with a unique combination of colors. Local jewelers spend days, even weeks creating specific bracelets to express their lifestyle. From vibrant colors to earth tones, Pura Vida Bracelets has any combination for you.
Every bracelet is waterproof. Go surf, snowboard, or even take a shower with them on. Wearing your bracelets every day only enhances the natural look and feel. Every bracelet is unique and handmade therefore a slight variation in color combination may occur.
Pura Vida Bracelets strongly believe in giving back. After traveling around the world and seeing beaches that have been filled with trash and debris, they wanted to make it a point to help. There is no reason why our beautiful oceans should be destroyed. Therefore, with every Pura Vida Bracelet sold, they donate 1% back to The Surfrider Organization through 1% for the Planet. The Surfrider Foundation is dedicated to protecting and preserving beaches and oceans worldwide. They have over 50,000 members and completed over 140,000 hours of volunteer work. We are seeking to improve those numbers and truly change how people treat the oceans and beaches that surround us.